Loyalty Rewards Program For Electronics And Appliances
In today’s competitive market, retaining customers has become a significant challenge for the electronics and appliances industry. A loyalty rewards program for electronics and appliances is an effective way to create customer loyalty towards a brand. It provides customers with incentives, discounts, and exclusive offers for being loyal to the brand.
Statistics show that customers who are a part of loyalty programs are more likely to spend on a brand than those who aren’t. In fact, a study by Accenture reveals that 91% of customers are more likely to shop with brands that offer a loyalty program. Additionally, it costs around five times more to acquire new customers than to retain the existing ones. A loyalty rewards program for electronics and appliances is not only beneficial for customers but also for the brand as it ensures customer retention and long-term profits. Let us examine some of the major challenges faced by Electronics and Appliances retailers.
Challenges
Electronics and Appliances retailers face multiple challenges which have increased multifold post the COVID-19 pandemic:
Loyalty Rewards Program For Electronics And Appliances by Zinrelo
Zinrelo helps Electronics and Appliances industry build and manage their loyalty rewards program. With Zinrelo’s advanced analytics and highly configurable solutions, businesses can launch a successful loyalty program and retain customers.
Zinrelo’s loyalty rewards program for Electronics and Appliances enables businesses to create customized reward tiers, engage customers with personalized offers, and measure loyalty program ROI. With Zinrelo, businesses can increase customer lifetime value, drive repeat purchases, and improve customer engagement.
Below are some facets of Zinrelo’s loyalty programs for Electronics and Appliances companies.
Machine learning algorithms help create different customer segments based on unique attributes, preferences, and previous behavioural patterns
- Create customized promotions based on customers’ interests, past purchases and buying behavior.
- Offer incentives with personalized services and individual preferences.
Providing unique experiences to outshine competitors and elicit customer loyalty.
- Set experiential rewards & offers, and build gamification via badges & contests to create aspirational value among customers
Move higher spending customers to a higher tier of service.
- It is important to pamper loyal customers
- Create incremental monetary & non-monetary tier-based benefits (including exclusivity and VIP experiences)
- Early access to promotions or new product launches are just a couple of examples that can be offered
Get your customers to help with your marketing. Nearly 9 out of 10 people read reviews before making a purchase.
- Write a review
- Record a video testimonial
- Enable and incentivize sharing on various social media
A prospect from an active customer referral is 7X more likely to convert
- Refer the brand to new prospects
Sample Loyalty Program For Electronics and Appliances
To illustrate what a loyalty program for Electronics and Appliances could look like, we have taken the example of Fab Electronics and Appliances. Below are examples of a typical client loyalty dashboard for a Electronics and Appliances company. The best Electronics and Appliances loyalty programs all have these features in common.
This will be created by Zinrelo automatically on the brands’ website, inside the “My Account” section with a single-sign-on.
Loyalty Points Earning Activities
Customers can accumulate reward points by shopping, participating in promotions, and referring others. Moreover, Zinrelo’s loyalty program facilitates the creation of customized engagements.
Loyalty Rewards
Clients can use their accumulated points to redeem an array of rewards including discounts, free shipping, free products or services, gift cards, charity donations, and several others.
Loyalty Rewards
Clients can use their accumulated points to redeem an array of rewards including discounts, free shipping, free products or services, gift cards, charity donations, and several others.
Loyalty History
Customers can access a dashboard screen designed specifically to view their points and rewards history.
Loyalty Tiers
Through increased purchasing, customers can climb up the tier level and benefit from superior services, thereby strengthening their emotional bond and sense of significance.
Loyalty Tiers
Through increased purchasing, customers can climb up the tier level and benefit from superior services, thereby strengthening their emotional bond and sense of significance.
Benefits with Zinrelo
+80%
Repeat Sales
2.4X
Revenue Per Customer
+50%
Profitability
14X
Customer Retention
Think Holistic Loyalty. Think Zinrelo.
Enterprise
Grade Globally Top-Ranked Technology Platform
Multi-Dimensional Approach from Transactional to Emotional
Real-Time Data Visualization for Intelligent Decision Support
Deep Data Analytics for Program Design Precision
Strategic Consultation to Ensure Continuous Improvement
Machine Learning Powered Segmentation and Personalization
Value Calculator
Trusted by Brands Across 50+ Countries
Trusted by Brands Across 50+ Countries
Most Trusted Loyalty Platform
Happy Customers
We have seen a 48% increase in revenue compared to last year and this increase is directly attributable to the Zinrelo loyalty rewards program. This is phenomenal! 
The growth we witnessed with Zinrelo has exceeded our expectations. In one year, our repeat purchase revenues have increased by 2.32 times. That is incredible!
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Customer Success Stories
Zinrelo enables brands to adopt a holistic approach towards loyalty. Here are some examples of brands that have benefitted from a loyalty program.
