Loyalty Rewards Program For Ecommerce
A loyalty rewards program for Ecommerce is an essential marketing tool. It ensures customer retention and fosters customer engagement. Ecommerce industry witnesses high competition, and loyalty programs help retain customers by offering incentives such as discounts, freebies and points towards future purchases. According to studies, a customer loyalty program can increase a company’s revenue by up to 10%. Furthermore, it costs five times more to attract new customers than to retain existing customers. Hence, loyalty programs are cost-effective solutions that bring more benefits than regular marketing campaigns.
In conclusion, loyalty rewards programs for Ecommerce offer a win-win solution to both the customer and the retailer. Customers get incentives for their loyalty, and retailers ensure repeat business and increased revenue. The statistics regarding loyalty programs speak for themselves, and it is advisable for every Ecommerce business to consider implementing this marketing tool. Let us examine some of the major challenges faced by Ecommerce brands.
Challenges
Ecommerce brands face multiple challenges which have increased multifold post the COVID-19 pandemic:
Loyalty Rewards Program For Ecommerce by Zinrelo
Zinrelo is the perfect solution for Ecommerce businesses looking to build a loyalty rewards program. With Zinrelo, you can create customized loyalty programs that incentivize customers to return and shop more frequently. These programs can be tailored to meet the needs of both your business and your customers, increasing customer satisfaction and loyalty.
By implementing a loyalty rewards program for your Ecommerce business with Zinrelo, you can drive customer engagement and increase repeat sales. Offering personalized rewards and recognition for customer purchases can enhance the customer experience, ultimately driving loyalty and retention. With Zinrelo, you can build a comprehensive loyalty program that will take your Ecommerce business to the next level.
Below are some facets of Zinrelo’s loyalty programs for Ecommerce companies.
Machine learning algorithms help create different customer segments based on unique attributes, preferences, and previous behavioural patterns
- Create customized promotions based on customers’ interests, past purchases and buying behavior.
- Offer incentives with personalized services and individual preferences.
Providing unique experiences to outshine competitors and elicit customer loyalty.
- Set experiential rewards & offers, and build gamification via badges & contests to create aspirational value among customers
Move higher spending customers to a higher tier of service.
- It is important to pamper loyal customers
- Create incremental monetary & non-monetary tier-based benefits (including exclusivity and VIP experiences)
- Early access to promotions or new product launches are just a couple of examples that can be offered
Get your customers to help with your marketing. Nearly 9 out of 10 people read reviews before making a purchase.
- Write a review
- Record a video testimonial
- Enable and incentivize sharing on various social media
A prospect from an active customer referral is 7X more likely to convert
- Refer the brand to new prospects
Sample Loyalty Program For Ecommerce
To illustrate what a loyalty program for Ecommerce could look like, we have taken the example of Fab Ecommerce. Below are examples of a typical client loyalty dashboard for a Ecommerce company. The best Ecommerce loyalty programs all have these features in common.
This will be created by Zinrelo automatically on the brands’ website, inside the “My Account” section with a single-sign-on.
Loyalty Points Earning Activities
By means of Zinrelo’s loyalty program, customers are able to gather Reward points from different activities including shopping, promotions, and referrals. Moreover, customers are given the freedom to personalize their experiences according to their own preferences.
Loyalty Rewards
A variety of rewards are available for customers to redeem using their accumulated points, including discounts, free shipping, gratis products or services, gift certificates, donations to charity, and many other options.
Loyalty Rewards
A variety of rewards are available for customers to redeem using their accumulated points, including discounts, free shipping, gratis products or services, gift certificates, donations to charity, and many other options.
Loyalty History
Customers can access a dashboard screen designed specifically to view their points and rewards history.
Loyalty Tiers
Clients can check their tier level and as they make additional purchases, they climb to higher tiers where they receive exceptional service. This cultivates a feeling of significance and reinforces their emotional connection.
Loyalty Tiers
Clients can check their tier level and as they make additional purchases, they climb to higher tiers where they receive exceptional service. This cultivates a feeling of significance and reinforces their emotional connection.
Benefits with Zinrelo
+80%
Repeat Sales
2.4X
Revenue Per Customer
+50%
Profitability
14X
Customer Retention
Think Holistic Loyalty. Think Zinrelo.
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Grade Globally Top-Ranked Technology Platform
Multi-Dimensional Approach from Transactional to Emotional
Real-Time Data Visualization for Intelligent Decision Support
Deep Data Analytics for Program Design Precision
Strategic Consultation to Ensure Continuous Improvement
Machine Learning Powered Segmentation and Personalization
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Trusted by Brands Across 50+ Countries
Trusted by Brands Across 50+ Countries
Most Trusted Loyalty Platform
Happy Customers
We have seen a 48% increase in revenue compared to last year and this increase is directly attributable to the Zinrelo loyalty rewards program. This is phenomenal! 
The growth we witnessed with Zinrelo has exceeded our expectations. In one year, our repeat purchase revenues have increased by 2.32 times. That is incredible!
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Customer Success Stories
Zinrelo enables brands to adopt a holistic approach towards loyalty. Here are some examples of brands that have benefitted from a loyalty program.
