Best Loyalty Rewards Program For Retail
A loyalty program is an effective way for retailers to retain customers and increase sales. The best loyalty rewards program for retail offers incentives to customers who consistently choose to shop at a particular store. Some stats prove that loyal customers are more profitable for retailers, as they are likely to spend more and refer others to the business. In fact, 61% of customers tend to keep buying from businesses with an active loyalty program, resulting in more repeat visits and higher sales revenue.
Moreover, retailers can also leverage the data collected through loyalty programs to gain insights into shopper behavior and tailor marketing efforts accordingly. By offering relevant rewards and personalized promotions, retailers can build a loyal customer base and improve customer satisfaction. Therefore, implementing a robust loyalty program is imperative for retailers in today’s hyper-competitive market to stay ahead of the curve and enhance business growth. Let us examine some of the major challenges faced by Retailers.
Challenges
Retailers face multiple challenges which have increased multifold post the COVID-19 pandemic:
Best Loyalty Rewards Program For Retail by Zinrelo
Zinrelo offers the best loyalty rewards program for retail businesses arming them with the ability to provide their customers with a highly personalized and rewarding experience. Building a loyal customer base can be time-consuming and Zinrelo recognizes this, which is why their program is designed to seamlessly integrate with your business, allowing you to focus on your customers.
With Zinrelo’s loyalty program, retailers can offer a variety of rewards from exclusive discounts to free shipping to select product offers, among others. Additionally, the program increases customer engagement by providing a social proof feature where customers can earn points by submitting reviews and sharing their experience on social media. Best of all, the program offers valuable customer data to help retailers make informed decisions about their marketing efforts. Zinrelo makes building customer loyalty simple and effective.
Below are some facets of Zinrelo’s loyalty programs for Retail companies.
Machine learning algorithms help create different customer segments based on unique attributes, preferences, and previous behavioural patterns
- Create customized promotions based on customers’ interests, past purchases and buying behavior.
- Offer incentives with personalized services and individual preferences.
Providing unique experiences to outshine competitors and elicit customer loyalty.
- Set experiential rewards & offers, and build gamification via badges & contests to create aspirational value among customers
Move higher spending customers to a higher tier of service.
- It is important to pamper loyal customers
- Create incremental monetary & non-monetary tier-based benefits (including exclusivity and VIP experiences)
- Early access to promotions or new product launches are just a couple of examples that can be offered
Get your customers to help with your marketing. Nearly 9 out of 10 people read reviews before making a purchase.
- Write a review
- Record a video testimonial
- Enable and incentivize sharing on various social media
A prospect from an active customer referral is 7X more likely to convert
- Refer the brand to new prospects
Sample Loyalty Program For Retail
To illustrate what a loyalty program for Retail could look like, we have taken the example of Fab Retail. Below are examples of a typical client loyalty dashboard for a Retail company. The best Retail loyalty programs all have these features in common.
This will be created by Zinrelo automatically on the brands’ website, inside the “My Account” section with a single-sign-on.
Loyalty Points Earning Activities
Individuals can accumulate Tailored points by buying, referring friends, and making use of Zinrelo’s loyalty scheme.
Loyalty Rewards
By using their collected points, customers can avail various rewards such as discounted prices, complimentary services or items, gift vouchers, donations for a good cause, and several other options.
Loyalty Rewards
By using their collected points, customers can avail various rewards such as discounted prices, complimentary services or items, gift vouchers, donations for a good cause, and several other options.
Loyalty History
A screen on the dashboard has been designed specifically to allow customers to easily view their history of rewards and points.
Loyalty Tiers
As customers climb the tier ladder by increasing their purchase frequency, they can unlock exclusive perks that amplify their dedication and perceived importance.
Loyalty Tiers
As customers climb the tier ladder by increasing their purchase frequency, they can unlock exclusive perks that amplify their dedication and perceived importance.
Benefits with Zinrelo
+80%
Repeat Sales
2.4X
Revenue Per Customer
+50%
Profitability
14X
Customer Retention
Think Holistic Loyalty. Think Zinrelo.
Enterprise
Grade Globally Top-Ranked Technology Platform
Multi-Dimensional Approach from Transactional to Emotional
Real-Time Data Visualization for Intelligent Decision Support
Deep Data Analytics for Program Design Precision
Strategic Consultation to Ensure Continuous Improvement
Machine Learning Powered Segmentation and Personalization
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Trusted by Brands Across 50+ Countries
Trusted by Brands Across 50+ Countries
Most Trusted Loyalty Platform
Happy Customers
We have seen a 48% increase in revenue compared to last year and this increase is directly attributable to the Zinrelo loyalty rewards program. This is phenomenal! 
The growth we witnessed with Zinrelo has exceeded our expectations. In one year, our repeat purchase revenues have increased by 2.32 times. That is incredible!
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Customer Success Stories
Zinrelo enables brands to adopt a holistic approach towards loyalty. Here are some examples of brands that have benefitted from a loyalty program.
