Loyalty Incentive Program For Ecommerce
In the competitive world of Ecommerce, customer loyalty is critical for the success of online businesses. Loyalty Incentive Program For Ecommerce is a great way to boost customer retention. Offering rewards, such as discounts, free shipping, and exclusive offers, to loyal customers can encourage them to return and make repeat purchases. This not only increases revenue but also helps to build a loyal customer base, leading to positive word-of-mouth marketing.
According to a study by Accenture, 77% of consumers participate in loyalty programs, and 63% of consumers said they would be more likely to shop with a brand that offers a loyalty program. Furthermore, repeat customers spend up to 67% more than first-time customers. These stats indicate the significance of implementing a loyalty program and how it can positively impact Ecommerce sales. The bottom line is that loyalty programs are vital for Ecommerce businesses that want to create a loyal customer base and achieve long-term success. Let us examine some of the major challenges faced by Ecommerce brands.
Challenges
Ecommerce brands face multiple challenges which have increased multifold post the COVID-19 pandemic:
Loyalty Incentive Program For Ecommerce by Zinrelo
Zinrelo is a dedicated platform to help businesses create a loyalty incentive program for the ecommerce industry. With its state-of-the-art technology, it helps ecommerce retailers keep their customers engaged and happy.
Zinrelo offers ample opportunities to earn rewards and incentives when a customer buys or refers a product. Its points and rewards system can incentivize customers to make repeat purchases, which makes it a win-win situation for both the customers and the retailers. By using Zinrelo, retailers can build brand loyalty, increase sales, and drive customer retention.
Below are some facets of Zinrelo’s loyalty programs for Ecommerce companies.
Machine learning algorithms help create different customer segments based on unique attributes, preferences, and previous behavioural patterns
- Create customized promotions based on customers’ interests, past purchases and buying behavior.
- Offer incentives with personalized services and individual preferences.
Providing unique experiences to outshine competitors and elicit customer loyalty.
- Set experiential rewards & offers, and build gamification via badges & contests to create aspirational value among customers
Move higher spending customers to a higher tier of service.
- It is important to pamper loyal customers
- Create incremental monetary & non-monetary tier-based benefits (including exclusivity and VIP experiences)
- Early access to promotions or new product launches are just a couple of examples that can be offered
Get your customers to help with your marketing. Nearly 9 out of 10 people read reviews before making a purchase.
- Write a review
- Record a video testimonial
- Enable and incentivize sharing on various social media
A prospect from an active customer referral is 7X more likely to convert
- Refer the brand to new prospects
Sample Loyalty Program For Ecommerce
To illustrate what a loyalty program for Ecommerce could look like, we have taken the example of Fab Ecommerce. Below are examples of a typical client loyalty dashboard for a Ecommerce company. The best Ecommerce loyalty programs all have these features in common.
This will be created by Zinrelo automatically on the brands’ website, inside the “My Account” section with a single-sign-on.
Loyalty Points Earning Activities
Zinrelo’s Reward Points program enables shoppers to amass points through purchases, referrals, and promotions, offering them numerous opportunities. Additionally, users have the liberty to personalize their interactions as per their requirements and tastes.
Loyalty Rewards
Customers who have accumulated points can choose from a range of incentives, such as discounts, complimentary shipping, free products or services, gift certificates, donations to charity, and other options.
Loyalty Rewards
Customers who have accumulated points can choose from a range of incentives, such as discounts, complimentary shipping, free products or services, gift certificates, donations to charity, and other options.
Loyalty History
A screen on the dashboard has been designed specifically to allow customers to easily view their history of rewards and points.
Loyalty Tiers
As the tier escalates, customers experience an elevated sense of value as they relish superior emotional connection and premier facilities.
Loyalty Tiers
As the tier escalates, customers experience an elevated sense of value as they relish superior emotional connection and premier facilities.
Benefits with Zinrelo
+80%
Repeat Sales
2.4X
Revenue Per Customer
+50%
Profitability
14X
Customer Retention
Think Holistic Loyalty. Think Zinrelo.
Enterprise
Grade Globally Top-Ranked Technology Platform
Multi-Dimensional Approach from Transactional to Emotional
Real-Time Data Visualization for Intelligent Decision Support
Deep Data Analytics for Program Design Precision
Strategic Consultation to Ensure Continuous Improvement
Machine Learning Powered Segmentation and Personalization
Value Calculator
Trusted by Brands Across 50+ Countries
Trusted by Brands Across 50+ Countries
Most Trusted Loyalty Platform
Happy Customers
We have seen a 48% increase in revenue compared to last year and this increase is directly attributable to the Zinrelo loyalty rewards program. This is phenomenal! 
The growth we witnessed with Zinrelo has exceeded our expectations. In one year, our repeat purchase revenues have increased by 2.32 times. That is incredible!
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Customer Success Stories
Zinrelo enables brands to adopt a holistic approach towards loyalty. Here are some examples of brands that have benefitted from a loyalty program.
